A month after author Robin Lewis said the company’s CEO Mike Jeffries wanted thin, beautiful customers in its stores and Jeffries responded with a statement saying the company was opposed to discrimination, it appears that the retail giant is getting some negative feedback once again. But this time, it’s for a different reason entirely, reports eonline.com.
Abercrombie has pulled a T-shirt that appears to reference the love life of musician Taylor Swift off the shelves, after fans bombarded the chain store with complaints.
The controversial top reads, “#more boyfriends than t.s.” — an apparent joke about the pop singer’s love life.
So many Swifties made requests for the shirt to be discontinued that the store even added a personalized greeting to their hotline.
The company’s corporate message system says, “Thank you for calling Abercrombie & Fitch public relations. If you are calling regarding the Taylor Swift t-shirt, please note this is no longer available.”
Swift has dated some of Hollywood’s most eligible bachelors, and has written songs about some of her ill-fated romances.
She’s been linked to Jake Gyllenhaal, Harry Styles and John Mayer in the past.
Published in The Express Tribune, June 24th, 2013.
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